UPDATE: In a groundbreaking move, Michael Michał Kiciński, the co-founder of Good Old Games (GOG), has revealed a strategic plan to challenge the dominance of Steam. Just weeks after regaining ownership from CD Projekt Red, Kiciński’s vision focuses on delivering quality over quantity, aiming to reshape the gaming marketplace.
In a recent interview with Games Industry, Kiciński confirmed that GOG will shift its approach by prioritizing a curated selection of games, particularly targeting the niche of “classic retro and modern classics.” This strategy is designed to cultivate a dedicated community of gamers who seek high-quality titles tailored to their interests.
With Steam currently holding a significant market share, Kiciński believes GOG can successfully carve out its own space by avoiding the pitfalls of low-quality releases that often flood other platforms. “GOG is a very curated platform. This is one of our strengths: we don’t release hundreds of games daily, 95% of which are really not super high quality,” he stated.
The urgency behind this strategy is clear—gamers are increasingly overwhelmed by the vast number of titles available on platforms like Steam. Kiciński’s plan allows GOG to stand out by offering an experience where players can trust that each game on the platform has been carefully selected for its quality.
In addition to focusing on classics, GOG will not shy away from current-day titles that align with its vision. Kiciński noted that past successes, such as the game Warlock, which enjoyed a period of exclusivity on GOG, demonstrate the platform’s potential to provide developers with robust promotional support.
As GOG embarks on this new chapter, the implications for the gaming community are significant. Gamers can expect a more refined selection of titles that prioritize gameplay quality over mass quantity, fostering a more engaging shopping experience.
Looking ahead, Kiciński and his team at GOG are poised to redefine what it means to be a digital game distributor. With their commitment to quality, they hope to attract both veteran gamers and newcomers alike, creating a vibrant community around their curated offerings.
Stay tuned for further updates as GOG implements this ambitious plan to challenge Steam and reshape the gaming landscape.
