UPDATE: Mattresses for Less has officially expanded its operations in Moorhead, dramatically increasing its store size and sales in a bold move that has caught local attention. Just last month, the store doubled its floor area, capitalizing on a booming demand for mattresses and bedding products.
Just announced by co-owner Darrell Hansen, the expansion comes after a surge in sales, which have increased by an astonishing 300 percent over the past year. The store, located at 23 4th St. S., now features several showrooms in spaces that were once part of a legal office.
The dynamic partnership between Hansen and former employee Jesse Kennedy has proven fruitful. After closing his long-time West Fargo furniture store in September 2023, Hansen initially thought he was ready for retirement. However, leftover inventory led him to collaborate with Kennedy, who proposed utilizing a nearby commercial space to sell off the remaining stock.
“We use every square inch,” Hansen stated, highlighting the store’s commitment to maximizing space and product offerings. The booming popularity of platform beds has shifted consumer preferences, leading to a decline in traditional bed frames. “Now, there are stores that do not even stock those,” he noted.
With an emphasis on exceptional customer service, Mattresses for Less has garnered a strong reputation, evident in its five-star Google rating. The business primarily relies on word-of-mouth advertising, which has proven effective in drawing in customers. Hansen continues to wholesale furniture to nonprofit organizations, ensuring the business remains active and relevant in the community.
The recent expansion not only benefits the store but also enhances the local economy, providing more options for residents seeking affordable bedding solutions. “This is how I started 27 years ago,” Hansen reflected, drawing parallels between his current endeavor and his initial foray into the furniture business.
As the store continues to thrive, Hansen hints that his retirement may still be on the horizon, although his passion for the industry persists. “History seems to have a way of repeating itself,” he remarked, showcasing his dedication to the furniture business.
Moorhead residents can expect even more options in the coming months as Mattresses for Less solidifies its position in the market. The store’s rapid growth is a testament to the changing landscape of consumer preferences and the resilience of local businesses.
Stay tuned for more updates as Mattresses for Less continues to evolve and expand, bringing quality products to the community.
