UPDATE: Oregon State University has officially hired JaMarcus Shephard as its new head football coach, a critical move as the Beavers prepare for a challenging transition into a revamped Pac-12 conference. Shephard, who previously served at Alabama, is stepping into the role at a time when the OSU program is grappling with significant upheaval.
During his introductory press conference on October 24, 2023, Shephard expressed his passion for the game and his vision for Oregon State’s future. “I just knew I wanted something different. I wanted something special,” he stated, emphasizing his commitment to building a successful program in the face of daunting competition.
The urgency of Shephard’s appointment cannot be overstated. With the new Pac-12 set to launch on July 1, 2026, integrating six new football schools, Oregon State faces a steep uphill battle. The Beavers’ recent history has been marked by turmoil, including the firing of their previous coach after just 19 games and a series of poor performances, losing 13 of their last 16 games.
Why This Matters NOW: As Oregon State navigates this transitional period, Shephard’s leadership will be crucial. The financial landscape of college football is shifting, with top programs expected to allocate at least $13 million towards player salaries, while Oregon State’s budget may fall between $5 million and $7 million annually. How Shephard addresses these roster economics will have a lasting impact on the program’s competitiveness.
Shephard’s hiring also highlights the importance of surrounding himself with experienced coaching staff. His choice for offensive coordinator, Mitch Dahlen, has worked closely with him at Alabama, but both lack primary playcalling experience. The most critical decision now lies in selecting a defensive coordinator, as this hire could shape the future success of the Beavers.
As Shephard stated, “Each one of us has to take our different blocks and set them next to each other.” This foundational approach will be vital as the team strives to rebuild and thrive in a new era of college football.
For Oregon State fans and stakeholders, the next steps are clear. Shephard must secure both adequate funding and expert coaching to attract top talent, ensuring the Beavers can compete effectively in their new conference. The clock is ticking as the 2024-25 season approaches, and the pressure is mounting to deliver results.
The hiring of JaMarcus Shephard is not just a fresh start but a pivotal moment for Oregon State’s football program. With ambition and a clear vision, Shephard is poised to lead the Beavers into a challenging, yet exciting future. Keep an eye on how this story develops as the new season approaches.
